Mihell & Lycos | Never-been-done-before marcom.

Forever Has Fallen

An interactive podcast thriller going global

A new global entertainment model which combines a blockbuster story with gameplay for the world’s first podcast thriller series. Learn More

Sonnen

Snatching the lion’s share of a new market introduction

When the Government announced home battery subsidies the race was on. Our client was the winner, by a big margin. Learn More

CLIMATE WIZARD

Triple the sales in four years, by creating an industry leader from scratch

Our strategy and creativity generated incredible value, from immediate sales to securing the world’s greatest air conditioning technologies for a billion dollar industry. Learn More

COMMUNITY POWER NETWORK

Transforming a commodity product into a saviour for communities

A total game changer in how to sell solar power. Our approach improved lives and made local economies stronger. Learn More

LINKEDGE

Producing a windfall of sales by inspiring perfectionists

Our campaigns reconnected dealers and had consumers enjoying new levels of garden design. Learn More

THE IMPACT AWARDS

Globalising local companies and generating prosperity for an entire economy

We generated a movement to collaborate and celebrate the best of South Australia’s business. Inspiring business owners to go bigger, faster. Learn More

FCT COMBUSTION

Making global decision makers burn for you

Our positioning and international campaigning resulted in an enormous number of new enquiries, accelerating their drive into the North American market. Learn More

SEELEY INTERNATIONAL

Getting an ordinarily disinterested audience to beat down the door

HVAC engineers and technical consultants were engaged nationally to snap up tickets to a range of insightful events - creating invaluable relationships. Learn More

GRIPSET INDUSTRIES

Disrupting a mature market with something disturbing

Waterproofing in commercial environments has hardly changed for decades. We created a new challenge for a market which simply did not welcome change. Learn More

MINELAB COUNTERMINE

Solving a problem from hell

We delivered clarity to help understand the Total Available Market for clearing the world of mines, IEDs and Unexploded Military Ordinances. Learn More

TECHNOPLAS

Market research that secured sales and set up a new business

While pointing out a new market opportunity, we also lined up new clients to make purchasing a new production machine possible. Learn More

AEROMETREX

Transforming technology into an invaluable tool for building cities

Leads poured in by redefining the message and value proposition for a new technology that had struggled for traction. Learn More

A selection of great marketing conspiracies to create client prosperity.